JTI web portal concepts and design
To come up with a fresh take on a portal design that can act as a web hub between JTI and retailers.
Design objectives were:
Inspire retailers to engage with the information and content within the portal.
Provide retailers with content in an easy to use manor.
Needed to be tech-forward, to resonate with a new, younger generation of retailers.
Cutting edge in design to put JTI at the forefront as a leading brand.