About

Hi, I’m Zoe, a creative leader, art director and senior designer with
over 10 years experience creatively building brands, big and small.

I’ve been working freelance for the past few years, but before that I spent 5 years building online florist Bloom and Wild’s creative identity and in-house design team. I saw the business through multiple phases of growth, including into 5 territories, M&As and adapting the brand identity for growth at scale.

Over my career I’ve worked for and with some top brands such as

Canon Europe
Visa
Bloom & Wild
Boots Walgreens
Miller Harris
The White Company
Seiko
Hi-Tec
Only Curls
Pure Collection
Liberty London
Mother of Pearl
William Morris
Matthew Williamson