Club Monaco
Chelsea in Bloom
Bring a jungle to Chelsea.
Concept
Retail window
Installation
The brief
Two floral retail windows for Club Monaco for the Chelsea in Bloom festival, created with the Club Monaco team and lead florist Caroline Grimble.
The idea
Window one put you in the undergrowth, window two lifted you into the canopy, and hidden throughout were exotic animals, monkeys, snakes and parrots, waiting to be found.
What I did
The window concept, developed with Club Monaco and Caroline Grimble. Client: Bloom & Wild / Club Monaco.
We won silver and the People’s Choice award.
Behind the scenes